Country Brand Manager - I&I
Associate, 1+ Years
Pharmaceutical and biotechnology
Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur
Reporting to the Onco I&I Category Lead, the CBM is accountable for the new product launches planning and developing brand and portfolio strategies for dermatology portfolio; including the end to end process of implementation of brand tactical plan (programs and supporting materials). The CBM owns the budget and execution of programs in accordance with strategic direction of the lung and RCC portfolio. Part of the responsibilities, the CBM gathers and articulates HCPs and patient insights collaborating effectively with cross functional team members to accelerate launch success and inform portfolio and brand strategies in line with Pfizer’s purpose to drive patient access to oncology treatment.
Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.
Marketing and Market Research